Kajou is based on the theory of change that access to quality information, education and entertainment content is empowering.
Our impact analysis is based on 3 thematic verticals (education, health and living standards) and 3 strategic cross-cutting verticals (gender equality, accessibility, diversity).
These objectives and expected impacts are linked to the Sustainable Development Goals, in particular No. 3 "Good Health and Well-being", No. 4 "Quality Education", No. 8 "Decent Work and Economic Growth" and No. 10 "Reduced Inequality".
Téléchargez le rapport d’impact 2025 pour plus d’informations :
Our publications
Social impact 2024
The full report on our annual social impact study.
kHEALTH, first impact trends
Pre/post evaluation of the kSANTÉ program in Côte d'Ivoire
White Paper
Mobilizing frugal, local and open source digital technologies for a knowledge revolution in West Africa
Social impact 2023
The full report on our annual social impact study.
Case Study | Agriculture
A look back at our programs for farmers
Case Study | Bac
The first effects of our projects for school leavers in Senegal.
Case Study | Vocational training
Our program to support the offlining of the MOOC platform for professional training in Senegal
Case Study | Digital University
Our program to support the offlinization of courses at the Université Virtuelle du Sénégal.
Ethical principles
What we stand for
We believe that freedom of access to knowledge and information is a fundamental right. This right is expressed through the freedom and ability of everyone to access open, high-quality information, as well as the ability to contribute to the creation of content.
Access to quality education and training is a powerful lever for the emancipation and development of people and societies. It enables the elevation of each individual, the development of critical thinking, creativity, entrepreneurial skills, justice and the establishment of free, democratic societies.
Linguistic and cultural diversity is an asset to be preserved. Respect for cultures and societies calls for proactive action to promote linguistic and cultural diversity.
Social impact is at the heart of Kajou's approach. It means prioritizing our action in favor of the most disadvantaged populations.
Independence, neutrality, impartiality. They ensure that Kajou's impact, in its raison d'être, is as widespread as possible.
Ethics committee and charter
L’activité de Kajou est encadrée par un comité d’éthique composé de représentants du conseil de surveillance, de représentants salariés et de personnalités extérieures nommés pour une durée de 3 ans.
La charte éthique de Kajou est accessible ici.
Elle est complétée par la charte des données, la charte des annonceurs et la charte sur l’Intelligence Artificielle.
If you are a witness or victim of a situation that contravenes Kajou's ethical charter, we invite you to contact the committee at this address: ethique@kajou.io. Your message will be systematically treated by the committee.
